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Illustration: a tile-roof Florida home at night in a heavy rainstorm, water pouring off the eaves

11:04pm · storm night

Roofing websites for roofers: The 11pm leak goes to whoever answers. Make it you.

A roofing company’s website, with a chat that catches the night-time leak message and hands it to a person. Halyard Roofing, below, is a sample business we invented.

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We build your roofing company a real home page, free, in 12 to 48 hours.

  • No card, no password.
  • Your services and your towns, with the chat on it.
  • If you don’t like it, you owe nothing.
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Or open the sample roofer first

Halyard Roofing, the company in the sample below, is a sample roofing company we invented.

Most roofing marketers are digital implementers. We put the customer in front of you.

They build the site and send a report. Ours asks where the water is coming in, takes a name and number, and emails you all of it. You write the quote and confirm the day.

We do not promise leads, rankings or results. We build the way from the visitor to you.

The missed lead

Stop losing the 11pm leak to whoever answered first.

The first company that sounds sensible gets the tarp job, and usually the repair. Your chat answers at 11pm, asks whether water is coming in and where, and emails you the lead. It never prices. You write the quote.

  1. 11:04pm

    11:04pm. Storm moves through. You’re asleep.

    Illustration: 11pm, a tile-roof Florida home in a heavy rainstorm, water pouring off the eaves

  2. The ceiling

    A brown ring on his ceiling. He searches roofers.

    Illustration: a tile-roof Florida home at night in a heavy rainstorm, water pouring off the eaves
    Illustrated cutaway: rain getting in at a split pipe boot, through the attic and the ceiling into a bucket

  3. The chat

    The chat asks whether water is coming in now, and where.

  4. By morning

    Your inbox, by morning: his name, his number, the conversation.

  5. Your quote

    You write the quote.

  6. The day

    You confirm the day by email or call.

Get a free home page demo

Most roofing marketing stops at the click. We take it to the customer.

Free home page

See your own roofing site before you pay anything.

We hand-build a real home page for your business, free, in 12 to 48 hours, with the chat on it.

Your trade: Roofing

No card, no password. Your details stay with us.

  1. Tell us the company and how to reach you. No card, no password.
  2. We build it on your company’s name. Repairs, re-roofs and your towns, not a template.
  3. You look at it, then decide. If you want the rest, we build it. If not, you owe nothing.

Rather talk to a person first? Call (656) 236-2374, Monday to Friday, 9 to 5 Eastern (6 to 2 Pacific).

The sample

Open the sample roofer. Try its chat.

Halyard Roofing is a sample roofing company we invented. Every page works: use its menu and its chat the way a homeowner with a leak would. Yours is written for your company, your towns and your name.

Halyard Roofing— Orlando, FLSample business

9 pages · every one works: use the site’s own menu

Halyard Roofing

Follow one leak

From his phone to your day.

  1. Illustration: a ceiling stain dripping into a bucket in a lamp-lit living room at night

    The leak, at 11pm.

  2. Illustration: a hand holding a phone at night in a living room

    He messages your site. The chat asks where the water is.

  3. Illustration: a laptop on a sunny desk with a message open on its screen

    It lands in your inbox: his name, his number, the conversation.

  4. Illustration: the roofer typing at a laptop at his desk, his van outside

    You write the quote. The chat never prices.

  5. Illustration: a desk calendar with one day circled in blue

    You confirm the day, by email or call.

Illustration: the tile-roof home in the night storm, rain sheeting off the roof

Voicemail at 11pm. It sits there until morning.

A name and the whole conversation in your inbox. By morning.

Roofers ask

Five things roofers say first.

  • I’m on a roof all day.

    The chat works while you’re up there, and emails you every request.

  • My guys already answer.

    It covers the night, and it asks where the water is coming in, so the urgent one is on top when you open your inbox.

  • Customers want a person.

    A person at your company writes every quote and confirms every day. The chat only collects.

  • Insurance jobs.

    This is built for retail repair and re-roof, paid by the customer. It is not built for insurance-claim roofing.

  • What does it cost?

    The website is paid once, from $1,195. Monthly, Mini is $49 with no bots, and Starter, the one with the chat that answers and sends you every lead, is $149. Every price is published: see every price.

The price

Every price, before you talk to anybody.

Your home page is free to see. The website is paid once; the monthly plan is separate. The chat that answers and emails you every lead comes with Starter.

Starting with bots

Starter

$149/mo

  • The AI chat on your website, answering customers day and night
  • Every lead emailed to you
  • Your Google Business Profile set up
  • Your website kept up: hosting, security updates and an SSL certificate
Everything included
  • Your local directory listings
  • Your marketing platform: make posts to your website and your Google Business Profile, and answer your reviews, all from one place
  • Continuous updates for AI search: your posts go from the platform to your website and your Google Business Profile, keeping your business current for the people searching and the assistants that read it
  • One platform with all your reporting and analytics: your AI analytics, Google Analytics and Maps analytics, your posts, leads and reviews, where your customers come from, and your ads if you add Google Ads
  • If you add Google Ads: see your Google Ads analytics, your spend each day and your keywords, day by day or across any date range, from the same platform
  • 15 minutes a month of website and Google Business Profile work. It does not roll over to the next month.

Full bots

Growth

$249/mo

Everything in Starter, and:

  • Every bot on staff for your trade
  • Reviews watched, and a reply drafted for each one, for you to approve
  • Your posts drafted for you to approve, for your website and Google Business Profile. Nothing goes out until you say so
Everything included
  • The Ad Manager checks your Google Ads spend every morning, if you run ads
  • The referral program
  • The lead form, wired to you
  • The staff tools: scheduling, crew, documents and the repair helper
  • 30 minutes a month of website and Google Business Profile work (Starter has 15 minutes). It does not roll over to the next month.

The website: your home page free, the full site paid once

  • Free a real home page for your business, before you decide
  • $1,195 5-page website
  • $1,895 10-page website
  • $2,995 complete custom build

Only want the site kept up, with no chat? Mini is $49 a month.

Thirty days’ notice, any time. No minimum. Your first month is free with the build — the monthly starts 30 days after you sign. Online payment opens soon. We'll send a payment link with your demo. Every price

See your free home page

Straight answers

What roofers ask first.

What does the chat ask a roofing customer?

Whether water is coming in right now and where in the house, day and night, and it emails you the request with the conversation. A person at your company writes the quote; nothing is priced over chat.

What pages does a roofing website need?

This one has 9 pages. Yours is planned around your own services and towns: a page for each service you want to be found for, and the questions your customers ask before they get in touch.

What does a roofing website cost?

Your home page is free to see first. The website is paid once: 5-page website $1,195, 10-page website $1,895, Complete custom build $2,995. Then a monthly package: Mini is $49 a month with no bots; with the chat answering and every enquiry sent to you, Starter is $149 a month; Growth, with every bot on staff, is $249 a month. Or have our team do it all: Platinum Service, $949 a month. It is everything in Growth, with our people writing and publishing your posts, working on your SEO, answering your reviews and keeping the site running, plus a report every month. Thirty days’ notice, any time, no minimum. The domain: It is registered in your own account, in your name. Not ours, not resold to you, not held against the bill.

Will a roofing website help me get found on Google?

It is built to be found: every service on its own page, titles and descriptions written the way people search, your towns named, and structured data that search engines read. Nobody can promise a ranking, and we do not.

Is Halyard Roofing a real company?

No. It is a sample business we invented, and so are its address and the job numbers on its paperwork. Every page says so: in its footer, and on its own address in a strip across the top. The telephone number on it is ours, so if you ring it you reach us.

The 11pm leak goes to whoever answers. Make it you.

See your company’s home page first, with the chat on it that asks where the water is coming in.

See my free home page

Your home page, free, in 12 to 48 hours. No card, no password. If you don’t like it, you owe nothing.